Global Vision Publishing House


Text Book of Soft Skills


Authors : Paul Martin & Kavita Krishnamurthi
ISBN : 978-93-90423-89-7
Edition : 1st
Year : 2023
Pages : 328
Size : 14.5×21.5 Cm
Publisher : Global Vision Publishing House
Price : INR 1390/-
Subject : Management


Soft skills are non-technical skills that interact with other to solve personal and professional issues. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. This book is designed with a clear objective to identify the need of the present generation and empower them with the right set of skills, nuances and modes of speech delivery to make them employable. It covers a personality-based trait that makes someone fit for a given role and a productive coworker to work in a group work environment. Role of self reflection, adaptability, learning and emotional intelligence in understanding self is critically examined. Further it focuses on appreciating different perspectives, coordination with others, understanding disability and people management. When we discuss soft skills, it is important to understand the process of creative learning, critical thinking, decision making and futuristic understanding for better organizational management. The authors explain each soft skill clearly, why it is relevant and important, and how to apply that skill to your working life. In short, the book provides the missing link to ensuring your job so that your career is successful and fulfilling.

Paul Martin, a Professor of Communications at University of Adelaide, Australia received his undergraduate degree in journalism, and worked as a photojournalist for Australian Broadcasting Corporation for three years. He did his Master degree and a PhD. from University of Newcastle in mass communications. He edited several books and participated in several panel discussions, presentations and workshops throughout the United States and in Australia, Canada, South Africa, Spain, Sweden, and the Netherlands. His areas of expertise include e-learning, mass media and professional and marketing ethics and new communications technologies.

Kavita Krishnamurthi graduated and post-graduated (Psychology) from Annamalai University in 1986. She took her M.B.A. degree from the University of Madras. A well-known author, Krishnamurthi has visited several times abroad for attending international seminar and conferences. Presently, she is working as a senior consultant in many institutions and companies. Her prominent publications are Global Encyclopaedia of Business Management, Human Resource Management: Concept and Planning and Advertising Management.


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